These are the current windows in the stores. The Washington & Lincoln graphics relate back to a group of T shirts in the store. We thought it would be fun and interesting to have the windows be relevant as we get closer to the election. As always our focus was how to get parents and children talking, while making it aspirational for kids.

Asking “What Number are You?”  Allows kids to peek back and choose a favorite President, or peek forward say what number they are going to be.

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